TrueCost Realty
Herb "Adam" Aguilar, Broker License #01378502

Adam Aguilar  Broker-Owner


 adam@truecostrealty.com
 9515805082
 01378502

“Because You Deserve to Keep More of What You’ve Earned.”

With over two decades of experience as a California-licensed real estate broker (since 2003) and more than 30 years as a healthcare professional, I’ve built my career on the same principles that guide great care — honesty, transparency, and service to others. I believe real estate should be fair, straightforward, and centered on people, not percentages. That’s why I created a flat-fee brokerage model that helps clients save thousands while still receiving full-service, expert representation.

I bring a unique perspective to real estate — one shaped by years of problem-solving, precision, and empathy as a registered nurse and nurse practitioner. Those same qualities carry into every client relationship: clear communication, ethical guidance, and an unwavering commitment to doing what’s right.

As a longtime resident of Lake Elsinore, I take pride in helping my neighbors and community members achieve their real estate goals — whether buying their first home, selling with confidence, or investing for the future. My background as an entrepreneur and business owner gives me an edge in negotiation, marketing, and financial strategy. Over the years, I’ve managed multiple small businesses, operated an import/export company, and even worked as an owner-operator of an 18-wheeler. Today, I also lead a real estate syndication company that connects private investors and crowdfunded capital to create shared property investment opportunities.

When I’m not working, you’ll find me spending time with my 8-year-old son, practicing karate, playing soccer, or scuba diving — passions that keep me grounded and focused on what really matters: family, balance, and integrity.

Whether you’re buying, selling, or investing, I’ll guide you through the process with honesty, fairness, and dedication — because in my view, real estate should always put people first.

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What my clients are saying  

Selling my home with Adam at TrueCost Realty was a great experience. Zillow estimated my home in Corona at $1,000,000, and I believed it. Adam told us honestly that the true value was closer to $925,000. We priced it high anyway and lowered the price slowly over three months, eventually selling it for exactly what Adam said from the start. I also thought multiple open houses would sell the home. Adam explained that price—not open houses—creates the buyer. Even though his flat-fee service only includes one open house, he still hosted additional ones for us. He ended up being completely right: the open houses didn’t sell the home—the correct price did. Adam handled the entire transaction himself with no coordinator, provided full service, and I paid only a $10,000 flat fee, saving tens of thousands in commissions. His honesty, accuracy, and effort were exceptional.

 

~ Ian and Yen

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