TrueCost Realty
Herb "Adam" Aguilar, Broker License #01378502

Welcome to TrueCost Realty — Full-Service Real Estate for a Fair Flat Fee

Why pay 5–6% in commissions when you can get the same full-service real estate experience for a flat fee of just $10,000?

At TrueCost Realty, we’re redefining how real estate is done — offering professional, personal, and transparent service that puts people before percentages.

With over 22 years of experience helping clients buy and sell homes across Southern California, we deliver the same expertise, negotiation skill, and strategic marketing that traditional brokerages offer — without inflated costs or hidden fees.

Whether you’re selling your home or buying your next one, you’ll receive true full-service representation for a simple, honest flat fee of $10,000. For buyers, we make every effort to have the seller cover that fee as part of the negotiation so you don’t have to pay out of pocket. If that’s not possible, our flat rate remains fair and transparent — no surprises, no extra charges.


Our comprehensive service includes:

Professional photography and full MLS exposure on major real estate platforms
Expert market analysis and pricing strategy to help homes sell quickly and for top value
Skilled negotiation and offer management
Complete contract preparation, document review, and transaction coordination
Ongoing guidance and communication from start to finish


Unlike “discount” services that charge less up front but then tack on hundreds in transaction coordinator fees, or disappear once a purchase agreement is signed, WeThePeople Realty stays with you every step of the way. You’ll have a licensed broker personally handling your sale or purchase — not a rotating list of assistants or unlicensed staff.

At TrueCost Realty, we believe real estate should be affordable, honest, and fair for everyone.
You keep more of your hard-earned equity — because that’s how it should be.

Stop overpaying commissions. Start selling and buying smarter.
With TrueCost Realty, fairness isn’t just a slogan — it’s our standard.

List or buy your home today for one flat fee of $10,000.
Let’s make real estate fair again — one home at a time.


Let’s Get Started

If you’re ready to buy or sell your home for one fair flat fee of $10,000, I’d love to help.

Text (faster response) or call: 951-580-5082
Email: adam@truecostrealty.com

Or simply fill out the contact form below — I personally respond to every message.
Let’s make real estate fair again — one home at a time.


Flat-Fee Real Estate vs. Traditional 5–6% Commissions: A Complete 2025 Breakdown For decades, homeowners across California have been told that paying a 5–6% commission is simply “ ...

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What my clients are saying  

Selling my home with Adam at TrueCost Realty was a great experience. Zillow estimated my home in Corona at $1,000,000, and I believed it. Adam told us honestly that the true value was closer to $925,000. We priced it high anyway and lowered the price slowly over three months, eventually selling it for exactly what Adam said from the start. I also thought multiple open houses would sell the home. Adam explained that price—not open houses—creates the buyer. Even though his flat-fee service only includes one open house, he still hosted additional ones for us. He ended up being completely right: the open houses didn’t sell the home—the correct price did. Adam handled the entire transaction himself with no coordinator, provided full service, and I paid only a $10,000 flat fee, saving tens of thousands in commissions. His honesty, accuracy, and effort were exceptional.

 

~ Ian and Yen

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